New organisation for Languedoc-Roussillon promotion

Skribent: Per Karlsson
2006-09-06

Dela / gilla:

Skribent: Per Karlsson
2006-09-06

Dela / gilla:

Article filed in: Nyheter » New organisation for Languedoc-Roussillon promotion

The collaboration between the different wine regions in southern France is being reinforced. This is no doubt due to the increasing international competition and a desire to pool resources. And it may also be a good idea to have more collaboration rather than competition in face of the international market.

So, “Inter Sud de France” has just been created (“Inter” is the trend word in French wine producers’ organisations these days – making reference to the term “interproffessionel”, i.e. producers’ association).

Inter Sud de France is the result of the merger of CIVL (Languedoc), CIVR (Roussillon), Inter’Oc and Anivit. It will represent a total production of some 15 million hectolitres, which is about the same as the total production of Argentina.

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Per Karlsson

Swedish. Per is co-founder together with his wife Britt of BKWine. Rumour has it that his interest in wine started already when he was 11. Just like Britt he visits some 200 wineries each year on wine tours and for journalistic research. He writes about wine primarily online on BKWine Magazine and in the BKWine Brief. Per is also a professional photographer, specialising in wine and travel photography. See BKWine Photography for more on this. Since a few years back he has also branched out into video production on the same subject. He has contributed all images, and some text, to BKWine’s wine books.

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