This year’s Prowein showcased alternative packaging in the wine industry – including a super-light glass bottle

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During the big wine fair Prowein in Düsseldorf in March, many stands dealt with alternative packaging for wine. But alternative packaging does not just mean cans, plastic, Tetra Pak, or paper. Lightweight glass bottles also belong in this category.

At the end of 2023, glass manufacturer Verallia announced that it had designed the lightest Bordeaux bottle in the world to date at just 300 grams. This bottle was presented at the fair. Verallia points out that the bottle still looks attractive, which is essential because some consumers associate thinner glass with cheap wine. A bottle of wine today weighs an average of around 575 grams.

Verallia’s innovative Bordelaise Air 300G bottle is set to begin production later this year.

Verallia has also completed tests on its lightest champagne bottle. This new bottle weighs 800 grams and is 35 grams lighter than the current standard bottle. The reduction corresponds to 4% less CO2 emissions per bottle. Verallia is Europe’s largest manufacturer of glass bottles for drinks and food and the third largest in the world.

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Wine in plastic PET bottle, paper/carton (tetra pak), "alternative" packaging, and glass bottle in a Systembolaget shop in Sweden
Wine in plastic PET bottle, paper/carton (tetra pak), "alternative" packaging, and glass bottle in a Systembolaget shop in Sweden, copyright BKWine Photography

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