Moët & Chandon invests in sparkling wine in China

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Moët & Chandon, the world’s biggest producer of champagne and is owned by the luxury group LVMH has invested in a vineyard in China to make sparkling wine according to a report in The Telegraph. The vineyard is 66 ha and will be planted with pinot noir and chardonnay, starting early next year according to current plans. It is located in Ningxia that is close to the Gobi Desert and the Mongolian Plains.

The intention is to produce sparkling wines according to the methods used to make “real” champagne. It will be sold under the brand Chandon which the company already uses for sparkling wines for other non-French wine regions.

The project will be managed by staff from Moet & Chandon but it is a partnership with a local, state-owned company called Ningxia Nongken. Read more in the article www.telegraph.co.uk

A Champagne cellar full of bottles
A Champagne cellar full of bottles, copyright BKWine Photography

 

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